Posted by: johnocunningham | December 9, 2016

Best of November Blogs: Biz Dev, Marketing, Branding and Client Surveys

This is my 48th post in a series of monthly features that I have dubbed “Best of My Blog Roll.” The concept is simple – at the end of a month I peruse my own blog roll (see that column on the right) for material created by other bloggers that I think is most worthy of sharing with others, and then I report on it here.

Reviewing blog posts for the month of November 2016, I have chosen to highlight the following:

  1. A post on practical tips for “quickie” marketing and business development ideas from the Cordell Parvin blog, entitled “Fifteen Thoughtful Things You Can Do For Clients When You Are Busy.”
  2. A thought-provoking post on the LawVision blog by Bruce Alltop, who notes a trend in outsourcing of marketing functions and activities at law firms. His post is captioned, “Law Firm Business Development: Is Marketing Department Outsourcing the New Black?”
  3. A post on the marketing effect of optics and design by Vanessa Schaefer of Clockwork Design Group, entitled, “Branding Your Office Space.”
  4. A data-rich post by Casey Flaherty on the Three Geeks and a Law blog, entitled, “Clients Confirm: We Don’t Ask Law Firms to Change.” This post explains that clients don’t ask for change as much as they just vote with their feet and leave when things are not right.
  5. A nice post by Stephen Fairley on the Rainmaker Blog, in which he offers practical suggestions for client survey questions in his piece entitled, “How Your Clients Can Guide You to Building a Better Law Firm.”
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